SECOND CANVAS

A NEW WAY TO EXPLORE THE ARTWORK THROUGH SUPER HIGH-RES IMAGES AND IMPRESSIVE MULTIMEDIA STORYTELLING

Mad Pixel Factory was looking for a new interface for its amazing app, Second Canvas. Besides a complete a visual revamp, we also helped them to redefine a new user experience that enhanced the exploration and discovery of the artwork in differente types of devices.

The Mad Pixel Factory was looking for a new interface for its amazing app, Second Canvas. Besides a complete a visual revamp, we also helped them to redefine a new user experience that enhanced the exploration and discovery of the artwork.

CHECK IT OUT

ONLY WITH ONE HAND

MOBILE FIRST EXPERIENCE

Mobile-first design forced us to simplify the interface.

Our design team along with the client implemented a mobile-first strategy. Every design mockups were done on mobile screen sizes first. Interactions on screens were imagined and planned in terms of taps and slides, instead of clicks of a mouse.

Impressive multimedia storytelling

Art curators from different museums created digital stories with a compelling and emotionally engaging formats. And we made them totally interactive through the mobile.

Fullscreen interaction with less friction

Fullscreen interaction with less friction

Simplified interfaces that helps the user inmerse into the storytelling itself.

Simplified interfaces that helps the user inmerse into the storytelling itself.

An interactive, multimedia guided visit

With this type of content the users can peruse the artwork, jumping from one detail to another, offering an enjoyable experience and a better interpretation of the chosen work of art.

Bring the artwork close in a
different way.

Bring the artwork close in a
different way.

Exploring the image where you can tell them stories about the technique, composition, characters, historical context, and also anecdotes and secrets.

THE 'COACH DEVICE' EXPERIENCE

TABLET APPROACH

Once the mobile version was completed, we put hands to the work of translating this mobile experience we have achieved, into a new device: the tablet. More space and different context in use.

BIGGER SCREENS

THE EXPERIENCE FOR APPLE TV

And finally the next level with a totally different device, the Apple TV and its peculiar remote: pressing, swiping, tapping one or several times, in a tiny touch surface. Check how we did it.